In 2023, the last mile delivery market grew to $146 billion, and that number has only gone up in the meantime. That means that in 2025 there are going to be more opportunities than ever for businesses that are able to capitalize on the growing demand—among both consumers and other businesses—for effective deliveries. But here's the catch: to succeed, businesses need to fulfill delivery promises consistently in an increasingly competitive market.
The need to meet customer expectations is the primary reason smarter last mile logistics can be crucial to growing your business. Orchestrating last mile deliveries across multiple depots can be complex. But a platform like DispatchTrack puts you in a position to meet customer needs efficiently.
How? By giving you the capabilities you need in order to plan, route, and execute deliveries without getting bogged down in the complexity.
Key Takeaways
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People love shopping online from their couches, but they also want their goods delivered on time, at a convenient time. Companies that nail the delivery experience tend to build a bigger customer base. That's why investing in your last mile game is non-negotiable.
The delivery experience matters to customers. They're less patient than ever and don't want to wait during overly wide delivery windows, especially if they can’t see where their order is and don’t get accurate — and updated — ETAs.
Customers also want options like click and collect, in-store pickup, and curbside delivery, adding new layers of complexity to manage.
Unsurprisingly, your customers couldn't care less about complexity. They just want their stuff on time. Nail that consistently, and you'll build trust and strengthen your brand. Keep your delivery promises, and you'll see more repeat business and position yourself for serious growth.
With customer expectations skyrocketing and costs harder than ever to control, finding the right tools has been mission critical.
But how do you know something is the right tool? When it comes to finding the best last mile logistics software, there are a few things to look for:
Platforms like DispatchTrack offer last mile delivery organizations the ability to improve visibility, connectivity, and efficiency across the board. This means that you can optimize the entire delivery journey from end to end.
Optimizing your last mile delivery process is the only way to remain competitive. Here’s how the best final mile delivery software can help you scale your delivery operations to consistently delight customers.
If you're trying to grow your business, it's not just a matter of finding the right features. Rather, you need to find a platform like DispatchTrack that supports sustainable processes across your delivery operations.
Here's what the right last mile technology should enable you to do as you work to build up your business:
The best last mile delivery platforms automate and streamline your processes to help you manage your fleet more effectively. The right software automates a huge number of processes across last mile operations. This includes driver dispatching and route planning, order management, monitoring of team performance, data storage, tracking of packages, and data analytics.
For true scalability, you’ll want to manage every aspect of last mile delivery operations from a single platform. This requires easy integration with other applications and systems via API. But if you can achieve that level of integration, you can take a holistic approach to the last mile. In this way, you can position yourself to be proactive, rather than reactive.
Dropping off orders at multiple points can be quite costly and often inefficient. The best way to minimize cost for last mile delivery is to use AI-powered route optimization. This cuts down wastage and enables you to increase the efficiency of your fleet.
Optimizing routes allows planners to find the most efficient and cost-effective route from one point to another. Contrary to popular belief, route optimization isn’t just about finding the shortest distance between two points. Rather, it's about finding the most effective routes for meeting your customers’ needs.
Delivery businesses tend to spend more than necessary on fuel costs when the routes provided to drivers are not efficient. And when your estimated times of arrival (ETAs) aren’t accurate you risk dissatisfied customers.
Route optimization should factor in different variables affecting delivery service times. This can include: driver speed factors, traffic patterns, drive time limitations, and driver rest times, and others. And it should be able to do all that for a complex array of deliveries within a matter of seconds.
Automated route planning can help save time and resources regardless of fleet size. The trick is to find a solution that can route thousands of trucks in less than a minute.
One study showed that real-time updates and notifications are highly to important 75 percent of shoppers online. Providing customers with real-time tracking and allowing them to track their orders on their own is necessary to gain customers’ loyalty.
Advanced last mile solutions like DispatchTrack offer tracking links, which customers can click to see their delivery status and location. Plus, the best last mile logistics software enables customers to choose their preferred delivery time windows based on your current capacity.
This isn’t just a matter of improved customer satisfaction—it’s also a way of saving labor. When customers can track their orders from their own devices, they don’t need to call in for constant updates. Combine this with accurate ETAs, and you’re looking at a huge reduction in the burden of phone calls for your operation. In this way, keeping customers informed can actually be a big part of scalability.
Again, the modern shopper is often unwilling to wait for several days to receive their orders. They want businesses to deliver shortly after they have placed their order.
Offering speedy delivery options enables you to scale your last mile delivery operations and helps you generate higher revenues. However, it can be hard to offer same-day or next-day delivery options without the help of the right last mile logistics software solution.
Powered by artificial intelligence, advanced last mile solutions help you deliver goods faster at a lower cost. This helps you to ditch unnecessary processes, cut down delivery cycles, and increase your delivery speed. When your operations are this streamlined, you can make same-day and next-day deliveries much more easily.
Too often, delivery businesses leverage separate solutions for delivery planning and driver management. Delivery planning and execution work best when they go hand in hand. That's why a single solution that can streamline both of them can be so valuable.
Here, your last mile delivery solution should provide an intuitive driver mobile app. The right driver app does more than just offer turn-by-turn directions or send GPS coordinates back to dispatch. It can also enable your drivers to capture electronic proof of delivery.
More than that, it can help you gain real visibility into their delivery runs. As drivers update their statuses in the app throughout the day, you can track them in real time. This gives you a more complete picture than simply tracking GPS coordinates. When you spot potential delivery exceptions, you can work quickly to resolve them.
All of this puts you in a position stay connected with drivers throughout the process. This connectivity streamlines planning and execution into one holistic, efficient, customer-centric process.
Great route optimization helps you choose the right truck for each order. Advanced tools can even determine which depot to route from if you have multiple options. But the ideal solution goes further, helping you optimize the locations of your depots themselves.
This exemplifies how the right solution helps with both tactical delivery planning and larger strategic initiatives. Centralizing last mile data lets you run what-if scenarios and test potential changes to your delivery network, boosting efficiency across multiple warehouses and service units.
Many businesses engage the services of third-party logistics (3PL) companies to deliver orders to their customers. This can be especially important while trying to handle increasing order volumes.
Advanced last mile delivery management software helps businesses streamline their operations as well as monitor the performance of their 3PL partners. How? Via smart integration and a focus on real time visibility. Last mile solutions enable companies to remain in control of the customer delivery experience despite outsourcing to 3PL partners. This helps ensure that standards stay high even as you grow.
In the end, last mile delivery is an integral part of modern business. To remain competitive, companies must establish a carefully thought-out last mile delivery strategy. Modern customers demand so much from businesses. The only way to meet expectations is to find last mile logistics software that can actually help you scale your operations.
Last mile delivery isn't just one part of your business, it’s a critical competitive differentiator. To stay in the game, you need a comprehensive strategy. Customers demand a lot, and the only way to meet those expectations is to find last mile logistics software that maximizes both your efficiency and customer satisfaction.
At DispatchTrack, we strive to provide a complete last mile logistics solution that helps reduce costs and improve customer satisfaction. We cover the entire the delivery journey—from routing and planning to execution and follow-up—using AI-powered technology to make life easier for your planners, dispatchers, drivers, and customers.
If you want to learn more about how DispatchTrack can save your business time and money in last mile logistics, schedule some time with one of our experts to learn more.
Customer expectations have shifted dramatically—what was once considered excellent delivery performance is now baseline. With 90% of consumers viewing 2-3 day shipping as standard and nearly a third (30%) now expecting same-day delivery, any delay falls short of expectations. Your competitor promising one-hour delivery when you offer two hours can instantly steal market share. "Close enough" delivery performance equals business failure in today's market.
Last-mile delivery accounts for 53% of total shipping costs and is the most expensive part of the supply chain because it relies on the largest number of field employees. Multiple drivers are needed to transport packages to individual customers' doorsteps, and any operational inefficiency or delay can quickly add up and thin out profit margins. This is why route optimization and automation have become critical for survival.
The last-mile delivery market was valued at $161.20 billion in 2024 and is expected to reach $373.92 billion by 2033, growing at a CAGR of 9.8%. The last-mile delivery software market specifically was valued at $7 billion in 2021 and is projected to reach $16 billion by 2030 with a CAGR of 9.3%. In 2025, 99% of retailers are expected to offer same-day delivery compared to just 35% in 2020.
The essential capabilities are:
The highest-impact features typically include:
Modern last-mile delivery software is designed to scale with businesses of all sizes. Small businesses often see the biggest immediate impact because they typically operate with the most manual processes. Whether you have 2 drivers or 2,000, core benefits like route optimization, customer communication, and real-time tracking provide value. Cloud-based solutions offer flexible pricing that makes them affordable for smaller operations.
Sustainability has become a major trend, with 89% of customers wanting environmentally safe delivery and 69% choosing companies specifically for this aspect. DispatchTrack was the first last-mile delivery software to have a carbon tracker to estimate emissions based on specific routes for specific fleets and vehicles.
Real-time tracking is highly important to 75% of online shoppers, and companies implementing online tracking have reduced logistics costs by approximately 20%. About 65% of buyers want to track their parcels online and expect this for all shipments. This isn't just about customer satisfaction—it significantly reduces customer service calls and operational burden, making it a key scalability factor.
For strategic growth, look for platforms that offer:
Most modern solutions offer seamless integration with existing ERP, CRM, e-commerce platforms, warehouse management systems, and payment gateways through APIs. This eliminates manual data entry, reduces errors, and creates smooth data flow across platforms. Look for solutions with established integration partnerships and open API architecture for maximum flexibility.
Companies still using spreadsheets, legacy software, or basic apps are bringing outdated tools to a high-tech battle. Without robust delivery management technology, businesses get trapped in costly chaos: inefficient routes burning more fuel, customers left in the dark, scheduling errors creating delays, and inability to scale when demand surges. This isn't just about missing growth opportunities—it's about business survival in an increasingly competitive market.
The evaluation process should include: