Berry Bros. & Rudd has a rich 325 year heritage. Founded in 1698, they are Britain’s oldest wine and spirits merchant. Still family-owned and run, the company trades from its original shop, No.3 St James’s Street, though also now has offices in Hong Kong, Singapore and Tokyo. With longstanding relationships with their producers, Berry Bros. & Rudd help collectors of fine wines and spirits build, manage and enjoy their cellars.
As a high-end wine and spirits merchant, Berry Bros. & Rudd has an elite clientele. While they were using a routing solution for their last mile deliveries, the tracking information for customers was inaccurate and of little use. Given the value they place on customer service, Berry Bros. & Rudd started looking for a new routing and order tracking solution that offered better internal visibility and control with accurate order tracking for customers. In particular, Berry Bros. & Rudd needed a solution that was able to prioritize deliveries of customer owned stock [customer private reserve, CPR] in their own fleet rather than third parties, to guarantee they received a more personal service.
After assessing several providers Berry Bros. & Rudd chose DispatchTrack due to the superior flexibility, visibility and control the solution gave them. In particular the ability for DispatchTrack to take custom inputs and custom tags meant Berry Bros. & Rudd would be able to identify their CPR customers and prioritize their deliveries via their own vehicle fleet rather than to a third party provider.
They were also impressed with the automated routing capabilities of the DispatchTrack solution, including its speed, and the ease at which routes can be manually adjusted as circumstances required.
On implementing DispatchTrack, Berry Bros. & Rudd found they were able to streamline the way they pick orders for their vans in their warehouse, enabling drivers to get out earlier and spend more of their day delivering rather than loading and also reducing the need for temporary staff to process orders. Using DispatchTrack, Berry Bros. & Rudd now have the ability to route for two days in advance rather than one. This means if a van isn’t full they are able to pull forward orders from the next day to fill up a van’s capacity. This has enabled them to become more efficient by fully utilizing their vans and reducing
the need to sort orders prior to packing vans.
The use of order tags providing the ability to see and filter different orders and customer types on routing screens has been another significant benefit. This has helped Berry Bros. & Rudd to substantially improve the percentage of their CPR customers who get their orders delivered in their own vans.