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The Missing Pieces Strategy Unlocks Maximizing Customer Satisfaction. From Purchase to the Knock on the Front Door.

May 26th, 2020    2 Min Read   

Pioneers like Uber Eats and Amazon have altered the preferences of customers. Today, everyone wants fast and transparent deliveries. Consumers expect same-day, door-to-door deliveries that they can track in real-time. These demands have brought major changes to the way businesses operate as more firms ditch the pen and paper. Automating the scheduling and routing of fleets is the only way to stay competitive.

Companies should refrain from picking any technological solutions available on the market. The complexity of e-commerce systems and orchestrating deliveries requires a complete understanding of the many variables affecting quick and on-time deliveries. Hence, any technological upgrades must offer extraordinary value to companies and aid them rather than complicate operations.

How Automating Routing Affects Consumers

Automating delivery processes cover many aspects of the operations. But from the consumers' point of view, automation matters as it helps in providing them with delivery window times, and helps ensure on-time deliveries.

The stiff competition in the industry forces businesses to provide shorter delivery windows in the hope of winning customers' loyalty. But many fail to deliver what they have promised. This is because companies and their present tools and workforce fail to consider that other variables affect actual delivery time frames. It is now imperative for companies to invest in solutions that factor in all the missing elements to provide more accurate delivery windows to increase customer satisfaction.

How DispatchTrack's Last Mile Software Helps Companies

At DispatchTrack, we don't view logistics as an isolated component of delivery. Instead, we look at how each movement affects processes and analyze delivery times based on real-time data. Our route optimization solutions are designed to maximize customer service while minimizing costs and being able to easily expand with agents.

We understand that companies have their priorities and parameters for optimizing routes. Some would prefer to save on fuel costs by scouting for routes with the shortest distance, while others prefer to minimize labor costs rather than save on fuel expenses. Our company knows that firms have commitments with specific time-frames.

The varying needs of our customers prompted us to create a self-learning optimization algorithm. This allows users to have control of their parameters. Our solutions have an easy-to-use map-based graphical user interface, allowing users to schedule a thousand stops with just a click of the button.

Our Route Advisor Solution coaches users through each manual move they make. This means all movements, including late orders, receives a thumbs up or thumbs down according to whether the move improves costs, meets the delivery time window, and maintains arrival consistency.

On the other hand, the Continuous Route Optimization Solution lets users route a truck immediately after placing an order. The solution paves the way for a smarter way of planning for capacity and a seamless transition from order taking to picking and loading the delivery vehicles.

In the end, analyzing all the pieces affecting delivery operations is key to meeting consumers' expectations and minimizing operational costs. Smart solutions that can plan routes based on the company's priorities and capable of finding the best routes quickly are the best way forward. Thus, organizations must invest in solutions that consider the variables involved both in maintaining operational efficiency and meeting committed delivery times.


DispatchTrack is a leading provider of SaaS solutions that enable end-to-end optimization of operations and customer experiences in last-mile delivery. The company's platform includes modular tools for self-scheduling, route optimization, customer communication, real-time tracking and ETA, proof of delivery, and delivery network intelligence and analytics. With customers across North America, Europe, South America, and Asia, DispatchTrack is used by thousands of businesses of all sizes and many multi-billion-dollar enterprises across a wide range of industries, including furniture, appliances, building supplies, food, and beverage. More than 60 million scheduled delivery experiences are powered by DispatchTrack each year. For more information, visit www.dispatchtrack.com

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